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WildWash FAQ


Why should I buy WildWash when I can just wash my pet with soap or baby shampoo?

Because your pet’s skin is actually far more sensitive than a human baby’s skin and far less acid. WildWash Products are pH balanced to be ultra mild and perfectly suited your pet’s skin. They will not leave residue in the fur or cause itching, dryness or dandruff.

Why is WildWash different from other pet shampoos?

WildWash Shampoos are guaranteed to be completely natural and free from parabens, sulfates, phosphates, phthalates, petrochemicals, PEGs, animal fats and palm oils. All the ingredients in WildWash Products are human grade. We also list every ingredient on the bottle, this is not law and lots of pet products hide their ingredients. We are very proud of ours so we want you to see them! It is safe for the pet owner, their pets and the environment.

How often can I wash my pet with WildWash?

WildWash Shampoos use naturally derived ingredients and contain no harsh chemicals so are gentle enough to use as often as you wish.

Which WildWash Shampoo should I use?

Please refer to our ‘Find Your Perfect Match’ table which you can find on our website or on the Poster displayed at your WildWash Retailer. This will give you all the information to help you choose the perfect WildWash Product for your pet. If you would like some further help please email us [email protected]


How much should I use?

Our WildWash Pet Range is ready to use and you can use as much or as little as is required to give your pet a good wash. Our WildWash Pro range is concentrated. It can be used neat but will last a lot longer if dilluted, so you will only need a very small amount of WildWash Shampoo to bath your pet. Our WildWash mixing bottles give you the perfect dillution rate and make it very easy to wash your pet. A 300ml bottle of WildWash Pro Shampoo should be enough for at least 10 baths!

Can WildWash Shampoos be used with flea control products?

Yes, all of our Shampoos are compatible with topical flea formulations. However your pet should not be bathed for 48 hours following application.

Do WildWash Shampoos deter fleas?

Yes, All of our Shampoos contain Neem, which is a natural flea deterrent and regular shampooing should help keep fleas at bay. Our Shampoo for Dark or Greasy Coats, which contains Sweet Orange and Mandarin; our Shampoo for Light Coloured Coats with Lemon and Lime and our Shampoo for Deep Cleaning and Deodorising, which contains Peppermint and lemongrass are particularly effective.

Can I use WildWash Shampoo on my new puppy?

Yes, all of our Shampoos are tearless and can be used on puppies from 6 weeks of age although we do recommend using WildWash Shampoo for Sensitive Coats on young animals.

Can I use WildWash Shampoo on my other pets?

Yes, WildWash Shampoo is safe and gentle enough to use on all your pets, though for small furries, we do recommend that you use WildWash Shampoo for Sensitive Coats, which does not contain any essential oils and is fragrance free.

What Does Vet Approved Mean?

WildWash is now sold and recommended by many vets in the UK. The response to WildWash in veterinary surgeries has been so positive that we regularly get testimonials of thanks from the vets themselves!

What does dilute 32-1 Mean?

All our shampoos are concentrated. This means they can be dilluted in a ratio of 32 to 1 with water. The benefits of this are that the shampoo lasts far longer than a regular pet shampoo and therefore works out much cheaper. A 300ml bottle should give you at least 10 washes for a large dog and 20 washes for a smail dog. We do sell WildWash mixing bottles which give you exact measurements. The shampoos are also absolutely fine to use neat too.

What is the Leaping Bunny Programme?

WildWash believes pet products should be cruelty free. We are proud to be Leaping Bunny approved. A global programme, Leaping Bunny requires cruelty free standards over and above legal requirements.
All of our own brand products are approved under the Cruelty Free International Leaping Bunny programme, the internationally recognisable gold standard for cruelty free products. We adhere to a fixed cut-off date policy and proactively monitor our suppliers to ensure that our products continue to adhere to the Leaping Bunny criteria. Our supplier monitoring system is also independently audited. For more information about Cruelty Free International, Leaping Bunny and Leaping Bunny criteria, please visit


How often can I wash my cat?

All WildWash Products are pH balanced to perfectly suit your cat’s skin and are gentle enough to use as often as wished.

Can I use all WildWash Shampoos on my cat?

We recommend using our WildWash Pro Shampoo for Sensitive Coats, Puppies, Cats and Kittens as our general cat shampoo or our WildWash Pet Cat Shampoo with catnip. The shampoos we recommend for cats do not contain any fragrant essential oils and some cats can be very sensitive to smells – even the ones we find delicious! However, there is no reason why you cannot use most of our Shampoos with the following exceptions.

We also do not recommend using anything with citrus on your cat, as a very tiny percentage of cats can be allergic. For this reason we suggest you do not use our Shampoo for Dark or Greasy Coats which contains Sweet Orange and Mandarin, our Shampoo for Light Coloured Coats which contains Lemon and Lime and our Fragrance No.2 Shampoo which contains grapefruit.

Is WildWash safe to use on my new kitten?

Yes, WildWash is gentle enough to use on kittens from 6 weeks of age. As kittens can be particularly susceptible to smells, we recommend using only our Shampoo for Sensitive Coats on very young animals.

My friend is allergic to my cat, would washing help?

Yes, definitely. Most allergic reactions between human and cat are from the residual saliva and dander in a cat’s fur. Shampoo your cat and also thoroughly vacuum your home to get rid of any stray hairs before your friend’s visit and we are sure that any allergies will be vastly reduced.

Can I use WildWash Shampoo in conjunction with topical flea products?

Yes, all WildWash Products are compatible with topical flea preparations. Do not bathe your cat however until 48 hours after the application of the flea product.

Can I use WildWash Perfumes on my cat?

We generally do not recommend using WildWash Perfumes on a cat as although it will not harm them, they are usually not overly fond of scents and in any case, will immediately start grooming themselves and lick it all off!

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